CID Capital partners with BigMouth Inc.CID Capital is proud to announce that it has partnered with BigMouth Inc. BigMouth — a global brand synonymous with fun — infuses lifestyle products with their unique wit and knack for visual gags.
CID Capital is proud to announce that it has partnered with BigMouth Inc. BigMouth — a global brand synonymous with fun — infuses lifestyle products with their unique wit and knack for visual gags. Popular products include the Giant Frosted Donut Pool Float, the patented Wine Bottle Glass, and the original Prescription Coffee Mug. The Glastonbury, CT company designs and sells its product through leading blue-chip retailers around the world in over 50 countries. The brand is noted for its spot-on anticipation of trends, making it a fixture of social and mainstream media. BigMouth is regularly featured on Good Morning America, BuzzFeed, the Today Show, People Magazine, and more.
CID worked closely with BigMouth’s Founder & President, Steve Wampold, to achieve his transaction and transition goals. He commented, “This is truly an exciting time for BigMouth Inc. We were no doubt impressed with CID Capital’s expertise and know they will provide the resources we need to meet our potential as the go-to brand for fun.”
CID facilitated Steve’s desired transition to SVP of Creative Development while bringing on Gary Kiedaisch, a highly accomplished consumer products industry executive, to lead the Company.
Scot Swenberg, Managing Director at CID Capital, added “Even with their current growth, we believe BigMouth is still in the early pages of their success story. The Company has a strong reputation for innovation and creative design, and the team has the vision to build long term value. We are very excited about the opportunity to partner with Steve, Gary and the entire BigMouth team.”
As a part of the recapitalization, Cadence Bank and Capitala Group partnered to provide a unitranche debt financing.