Insights

11 October 2021

CID Looking For a Marketing Associate

Private Equity Marketing Associate Job Description

CID Capital is an Indianapolis-based private equity firm that focuses on majority investments in lower-middle market buyout transactions. We are currently expanding our Business Development Team to include qualified marketing professionals seeking significant responsibility in CID’s investor relations efforts. Successful candidates will work closely with the Managing Partner and other senior members of the firm.

Key Responsibilities: CID is seeking to recruit a candidate to join its Business Development Team, focused on investor relations. The successful candidate will serve to:

Support all aspects of CID’s interactions with investors. This includes firm marketing, presentation preparation and communicating with investors
Work closely with the Managing Partner to develop and maintain relationships with current investors through phone calls, in-person meetings, and written correspondence
Help identify and market CID Capital to prospective investors
Lead planning and preparations for CID’s annual investor conference
Manage internal marketing materials and ensure effective quarterly limited partner communication
Work cross-functionally with internal teams in tracking and reporting portfolio company results, as well as relevant updates

Professional Experience/Qualifications: Will have prior experience in the field of business development and marketing. The successful candidate will have the following skills:

Strong understanding and interest in of financial services and investor relations
Experience managing CRM platforms
Advanced proficiency in Adobe Illustrator or equivalent
Strong attention to detail
Ability to work in a fast-paced environment, handling multiple projects

Results oriented, with the ability to work effectively under pressure
Strong work ethic, genuine passion for excellence
Personal and professional integrity of the highest order
Organized, accountable and a strong ability to follow through on tasks and initiatives

Please contact Ryan Cutter (ryan@cidcap.com) to share a current resume

30 September 2021

Giftcraft Seeking Add-on Opportunities

CID Capital’s current portfolio company, Giftcraft, is seeking add-on acquisitions. Giftcraft is a leading designer and distributor of decorative and lifestyle products servicing a network of giftware retailers. Product categories include, but are not limited to, Décor, Gift, Fashion and Health & Wellness.

Opportunities with a strong brand and a digital/e-commerce presence will receive the highest priority. Please contact Adam Bolerjack or Ryan Cutter for more details or to make an introduction.

07 July 2021

CID Capital Sells Classic Accessories

July 7, 2021: Indianapolis-based private equity firm CID Capital (“CID”) announced today that it has recently completed the sale of Classic Accessories L.L.C. (“Classic”) to Twin Star Home. Classic Accessories is the leading branded manufacturer of high quality, benefit-rich protective covers as well as outdoor furnishings and accessories sold through ecommerce and traditional retailers. Terms of the deal were not disclosed.

CID originally partnered with the founder of Classic Accessories to support management in the expansion of the Company’s product assortment and ecommerce capabilities. As the business expanded, CID invested in additional management team members, systems, facilities, marketing capabilities, and an add-on acquisition, all fundamental to Classic Accessories’ long-term success. “CID really enjoyed the partnership with Classic Accessories. Management’s talent and capabilities guided the business through a period of strong multi-channel growth resulting in the category leadership and ecommerce excellence the business enjoys today,” said CID Managing Partner, Steve Cobb. “Utilizing our decades-long experience building consumer products companies alongside talented management teams, we’re proud to have helped contribute to the growth of Classic Accessories over the last five years. From day one, we had a great appreciation for the team’s vision and their pursuit to develop Classic Accessories into the premier outdoor products provider it is today.” Baird served as the exclusive transaction advisor and Ice Miller acted as legal counsel to CID in this transaction.